A POWERFUL TOOL FOR INTEGRATED MARKETING CAMPAIGNS


Zig-Zag Cards pack an abundance of information inside their pocket sized format. They offer a fun, innovative way to communicate information both used and retained by recipients.
If a marketer has only few seconds to grab somebody’s attention, print is a great way to do it, however, Zig-Zag cards are not just used as a standard way of communicating a standard message. They are being increasingly used by marketers using mixed media. Zig-Zag card regularly carries QR codes that when scanned, take you to a website or downloadable content.

If you want to watch videos of all the products that Curveball shapes  go to http://www.youtube.com/my_videos?feature=mhee

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TOP FIVE APPLICATIONS FOR Z-STYLE CARDS.

When it comes to marketing your brand effectively, Zig-zag cards are original, cost-effective and bespoke high volume promotional premiums allowing you to commission innovative printed products with confidence. Curveball Print Media offers a wide range of Z printed cards which are designed to convey any marketing message in a unique and timely fashion:

1) Zig-zag cards (also known as Zeddies) for travel maps, menus,    diagrams& charts, and many more…

2) Concertina as an ideal format for tear off vouchering or direct response, product discount catalogue, etc.
3) Mag-Card as a student guide or a map that can be fridge mounted or affixed to a locker or PC casing, etc.
4) Pop-ups for desk calendars, retail displays, banner stands,etc.

 

5) Clamshell card great for house business cards, mini CD presentations, help& support guide, etc.

If you want to take a look at different sizes and formats of Zeddies (and not only) we produce, please visit our website www.curveballprintmedia.com

If you are curious how our z folding cards work, see our videos on YouTube

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2012 | Calendar Season | Simple, effective & hard working

We offer a range of pop-up branded products that make wonderful desk calendars, on view for a whole year!

If you want to see how our Pop up house powered by high tension elastic bands works, check out our video.

See how our Pen pot works here.

 

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We are getting in to leather….

Hot off the press – the latest leather effect.

This deboss is effect created using a high pressure roller (think steam rollering your print). There are various patterns available, this one creating a distressed leather-look.

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Busting A Gut For Olympic Sponsor

We received a distress call from an agency last Thursday (who had just been told by Z-CARD Ltd that they could not meet the deadline to deliver 200 cards for a global marketing conference starting the following Wednesday morning in Germany).

Artwork received Thursday afternoon, pre-pressed and sorted a few client amends Thursday evening and delivered the goods via FEDEX at 9:30AM Wednesday morning in time for the start of the conference, everyone happy and x200 of our cards neatly in the hands of 80 brand managers for one the Olympics main sponsors. We call that a win/win situation!

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When is a zcard not a Z-CARD®?

Below is an abstract from Z-CARD’s Wikipedia page outlining their genericized trademark status:

“The Z-CARD® was quickly adopted as a marketing communications tool and reached such prevalence that the term ‘z-card’ is now used as reference to any z-fold or concertina card and not just those produced by Z-CARD® Ltd”. http://en.wikipedia.org/wiki/Z-CARD

And they are right! Everyone does call these items z-cards, including all the ones we make. So why do we receive legal notices of trademark infringement when we call them z-cards?

We updated Wikipedia with our take on the genericized status of the term, miraculously our update was edited out. Who would have done that, any ideas..?

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Hello everyone! Take a look at our gallery of all things curveball shaped?

              

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500 Year Old Establishment Adopts The Curveball Mag Card

When Sedburgh school was founded Henry VIII was on the throne. Nearly 500 years later, they have used our Mag card to great effect in introducing their school to new entrants.


The Mag card contains a pair of high powered Earth magnets and not only snaps shut with a satisfying crispness, it can be fridge mounted, or affixed to any metal surface such as a locker or PC casing. The A7 size cover houses a z-folded A3 size text page complete with pull-tab for ease of open and closure

Click here to see a you tube video of the Mag Card in action :

http://www.youtube.com/watch?v=HvaJt7my4Nk

 

 

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Anyone up for some inspiring ideas?

Looking for inspiration to help spice up the latest design brief? If so, you’re in the right place.

If your intention is to intrigue, inform, amuse or inspire your audience a consideration of form is vital. We make products that convey your message (in an unusual format) striking a chord with the recipient and increasing the likelihood it will be kept.  This means that your marketing works harder, for longer, and reduces wastage.

Come to work with us, you will be listened as we are always looking for new challenges.

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Z-CARD®’s Z-FORMAT patent expiry!!

Z-CARD®’s Z-FORMAT patent expiry. Some 25 years after the first patent registration by Z-CARD®, these folded products are now generic items in Europe, the USA and Canada. Since 2007, when Z-CARD

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